STEVE MARTIN SAID, “Comedy is making people laugh without making them puke.” That, in essence is what good writing can be, striking a delicate balance that entertains and informs in most of our cases, without breaking milieu, being more interested in our subject than interested in ourselves, and just talking genuinely. As Hemingway said, and I paraphrase, “All first drafts are shit,” so it’s important to also understand good writing is developed, rarely simply spewed. But by flowing through a first draft and an optimum number of passes in editing, you too can bring out your inner writer in the best light and get results with your writing.
“Great writing” and “great writers” are other subjects.
Good writing depends on your genre and purpose.